At City First Mortgage, we equip our Realtor partners with an exclusive technology and lending advantage. The Realtor Edge™ suite combines high-converting marketing tools with seamless lender collaboration, so you can stay focused on growing your business while we help nurture your pipeline and close deals faster.
Boost your conversion rates with our specialized marketing suite
Work efficiently with lending partners through integrated systems
Keep your leads engaged and moving toward closing
Our partnership goes beyond pre-approval letters. Here's how we keep your deals moving and your clients informed:
Status notifications for buyers and agents—no chasing required.
Stay aligned on shared leads and open escrows.
Be the first to know when one of our mutual prospects is ready to house hunt.
From milestone emails to marketing materials, your name is on it too.
We bring more than tech, we bring solutions:
Help sellers move forward without waiting.
Perfect for first-time and underserved buyers.
Turn long-time homeowners into move-up buyers.
Ground-up, renovation, and build-to-suit options.
Fast closings and flexible guidelines for unique properties.
Grow your investor clients with purchase, refinance, or development loans.
Done-For-You Follow-Up & Nurture Stay top of mind without lifting a finger. We help convert new leads into closings, even the ones who ghosted you.
Automated texts, emails, and voicemails that introduce your team and pre-qualify buyers.
Every attendee receives a personalized response and lender follow-up.
Turn your cold database into new conversations.
Build long-term loyalty and repeat business—automatically.
Monthly branded equity and home value updates sent to your clients with over 85% open rate.
Know when your leads are actively attending open houses, searching on realtor.com & zillow, have their credit pulled, or list their home.
Predictive AI helps identify who's getting ready to sell or buy.
We market your listings like a top-producing team—branded to you.
Home search meets real-time loan insight, co-branded with your contact info.
Sleek, lead-generating websites for each of your listings.
Digital sign-ins, follow-up automation, and visitor engagement.
Custom print assets tailored to your listing and market.
Ready-to-share posts with built-in lead forms.
Get access to our premium print templates for quick customization:
Just Listed / Just Sold Postcards, Door Hangers, Listing Flyers, Sign Riders and Lawn Signs, Open House Invitations
Let's schedule a 15-minute walk-through of the City First Realtor Edge™ suite and how we can help you win more listings, close faster, and serve your clients better.
Quick overview of all features
Win listings, close faster, serve better
Tailored to your business needs
Unlock More Listings. Convert More Buyers. Close More Transactions.